Dixons Carphone has announced a nationwide campaign to recruit, retain and retrain 7.5t drivers.

In response to an industry-wide shortage and in a bid to remain competitive, Dixons Carphone is offering a sign-on bonus of £1,500 to new 7.5t drivers as well as paying a £1,500 retention bonus to existing 7.5t drivers. 

Colleagues elsewhere in the business who choose to retrain as a driver will be eligible for the sign-on bonus and colleagues who refer a friend for a driver vacancy can secure a £1,000 reward.

The company is also running a scheme whereby anyone over the age of 21 who has held their UK Category B driving licence for more than a year will have the cost of their training and tests paid for by the company – an average investment of £1,500 per colleague. 

Lindsay Haselhurst, Chief Supply Chain Officer at Dixons Carphone, said: “Our drivers are a vital part of our operation – our ambassadors on the road who perform the mammoth task of replenishing, delivering and installing hundreds of thousands of products every week, serving our stores as well as our customers in their homes.

“The pandemic has reinforced the important role vital technology plays in everyone’s lives today, so we’re looking for new drivers to join our fantastic team of capable and committed colleagues to help us continue to deliver on our vision of helping everyone enjoy amazing technology.”