Last Christmas over a third of Click & Collect customers experienced difficulties with their purchases, according to an industry report.

The survey in question was a JDA/Centiro Christmas Customer Pulse report, which found that 31 per cent of customers said there wasn't an area in-store for Click & Collect and 31 per cent had struggled with waiting times as a result of a shortage of staff in its stores, reported by Logistics Manager.

Another 24 per cent had complained that Click & Collect staff either couldn't find items in-store or took too long to find them.

Similarly a marked 33 per cent of customers had problems with online purchases, which was up 31 per cent from the year before.

Most problems with orders were supply chain issues including late deliveries and customers who never received their orders. Around 48 per cent of customers also had missed deliveries, even though they were at home for the delivery time.

As a result of a multitude of problems, the survey showed that 77 per cent of customers said they were likely to do their Christmas shopping somewhere else this year.