Sponsored news: Hull City Council to meet BSIP commitments with improved bus stop displays from Omnibus - CILT(UK)
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Sponsored news: Hull City Council to meet BSIP commitments with improved bus stop displays from Omnibus

15 February 2023/Categories: Bus & Coach, Corporate News


Hull City Council has upgraded its Omnibus timetable publicity solution to produce high-quality journey information more efficiently.

The long-standing OmniSTOP user has now implemented OmniSTOPdesign, a configurable template system which greatly reduces the time and expense of creating accurate and well-presented at-stop displays.

The upgrade comes after a public consultation, which informed the city’s Bus Service Improvement Plan (BSIP) and identified the need for easier to understand information, real-time bus information and user-friendly journey planning tools.

Kerry Ryan, Strategic Transport Manager at Hull City Council said: “Hull has lower car ownership than many cities, as well as areas of high deprivation, making the use of buses paramount.

“Bus use in Hull is high, and we are always looking to remove any barriers people may face when accessing public transport.

“One of the aims of our BSIP that OmniSTOPdesign will support us with is to provide passengers with easier to understand at-stop information, which is timely, accessible, informative and user-friendly.

“Having full design flexibility, the solution will be used to create tailored templates that fit the space available on the infrastructure. To assist with journey planning, we will take advantage of the ability to easily generate QR codes for each stop so that passengers have access to live real-time data for that stop from their smartphone.”

She added: “A large portion of my time is spent on creating bus stop displays. OmniSTOPdesign has the capability to allocate templates to specific stops and batch produce PDFs for all displays, greatly speeding up production time.”

Peter Crichton, Founder of Omnibus, said: “We are delighted to provide Hull City Council with a solution which improves efficiency and enables them to offer their customers enhanced stop displays in line with their BSIP objectives.”

Hull’s bus network is served by East Yorkshire Buses, part of the Go-Ahead Group, and Stagecoach with around 97% of the services provided being commercial. The remaining 3% is provided with council support.

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