Sephora and DHL launch innovative omni-channel facility in Coventry - CILT(UK)
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Sephora and DHL launch innovative omni-channel facility in Coventry

27 August 2024/Categories: Industry News, Freight Forwarding, Logistics & Supply Chain, Operations Management


A five-year deal has been announced by French beauty and personal care retailer, Sephora, for DHL Supply Chain to be Sephora UK’s lead logistic provider.

As part of this partnership, Sephora and DHL have also announced the launch of a new omni-channel Distribution Centre (DC) in Coventry.

The multi-user facility is entirely powered by renewable electricity and is DHL’s first operationally carbon-neutral new build site in the UK.

Sephora only re-entered the UK market back in 2022 and the company said the new distribution centre is also a significant milestone for the beauty retailer’s sustainability journey.

Sarah Boyd, UK Managing Director, Sephora, said: “Sephora UK’s new omni channel distribution centre is powered by DHL’s first carbon neutral site, and is a significant milestone in our sustainability journey.

“The transition of our supply chain to this state-of-the-art facility is an absolutely pivotal project that underpins our UK expansion. 

“It is critical to us that we ensure our growth is sustainable, as we reduce our carbon footprint and provide an excellent working environment for our teams in the warehouse.”

The logistics provider empathised it has additionally been designed with employee wellbeing at its front and centre.

It includes interior design features which improves connectivity to the natural environment and sustainable, recycled, and natural materials feature throughout the site.

Natalie Frow, Managing Director, eCommerce & Retail, DHL Supply Chain said:
“Sephora’s relaunch was a major moment for UK retail and the iconic brand has made a huge impact in a short space of time.

“Our team is delighted to be working with a business so open to collaboration and innovation, that shares our values for driving sustainable logistics and being a great place to work.

“We’re proud to be supporting Sephora on its expansion journey and helping the business shape the UK beauty industry.”

According to DHL the flagship DC ranks as one of DHL’s most sustainable sites in Europe in terms of green energy and sustainability.

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